Capabilities

Strategic media planning by DMAs, counties, metros, zip codes, neighborhoods…whatever the strategy calls for…using our expertise
in finding the best mix and allocation of traditional and non-traditional media to achieve your goals.

capabilities img

Direct-to-media buying based on a foundation of:

  • Strong relationships with media outlets
  • Creative packages and added value
  • Access to community events, local promotions
  • First opportunity on specials, fire sales, free spots
  • Fast turnaround
  • Cost savings for our clients

A strategic process that creates a communications roadmap

We’ll stretch to find information that can help us pinpoint your target and where they are most likely to react. That can include using Nielsen, Arbitron, and other media audience data, secondary research like Simmons and MRI, online surveys, qualitative research data, Google Analytics, industry research or just informal discussions with industry experts.